Copywriting Executive

About this job

About the Role

We’re looking for a copywriter who can write short, sharp copy across the channels our customers use every day, and who can also take a campaign from idea to launch. You’ll write for social media, push notifications, WhatsApp, and Reels, and you’ll help plan and manage campaigns for product launches and sale moments.

Write across channels

• Write platform-specific captions and posts for Instagram, X, Facebook, and LinkedIn.
• Write scripts and text overlays for Reels and YouTube Shorts featuring Noise products.
• Write push notifications and WhatsApp messages that get people to click.
• Keep Noise’s brand voice consistent, and adapt tone to each platform and audience.

Manage campaigns

• Turn product launches, festive sales, and brand moments into clear campaign ideas and copy.
• Plan campaign timelines, and coordinate with design, video, social, and performance teams.
• Make sure copy, visuals, and timing line up before anything goes live.
• Track how campaigns perform and use those learnings in the next one.

Stay close to trends

• Follow memes, audio, and pop-culture moments, and use them when they fit the brand.
• Keep an eye on what other tech and wearable brands are doing.

Who You Are

• Experience in copywriting, content writing, or content marketing (agency or in-house).
• Strong writing with a sense of how tone changes across Instagram, X, WhatsApp, and push notifications.
• Experience writing short-form copy and Reel or video scripts.
• Ability to manage more than one campaign or deadline at a time.
• Genuine interest in consumer tech, gadgets, and wearables.
• A portfolio or writing samples that show your work.

Good to have

• Experience with campaign planning or marketing calendars.
• Experience writing for WhatsApp, email, or app notifications.
• Familiarity with tools like Canva and scheduling tools such as Hootsuite or Sprout Social.
• Understanding of basic campaign metrics (clicks, open rates, engagement).

Pay: ₹300,000.00 - ₹400,000.00 per year

Benefits

• Health insurance
• Paid sick time
• Paid time off
• Provident Fund

Work Location: In person